If you're running an agency, managing local listings for multiple clients across dozens of platforms is a nightmare. Google My Business here, Yelp there, Apple Maps somewhere else—your clients' business information gets scattered, inconsistent, and outdated. That's where Uberall integrated into GoHighLevel changes everything. This powerful combination lets you sync, manage, and optimize your clients' local online presence from a single dashboard. In this guide, I'll walk you through exactly how to set it up, why it matters, and how to choose between Uberall and competing solutions. If you're serious about scaling local SEO services, try GoHighLevel free for 30 days to experience the full power of integrated listings management.
What Is Uberall and Why Local Listings Matter
Uberall is a global listings management platform that puts your clients' business information where it needs to be: everywhere their customers are looking. It syncs essential data—business name, address, phone number (NAP), hours, photos, and more—across 100+ directories and platforms including Google, Bing, Facebook, Apple Maps, Yelp, TomTom, and hundreds of niche directories.
Here's the reality: NAP inconsistency kills local SEO rankings. When a client's business information differs across platforms, search engines get confused about which listing is authoritative. This tanks visibility and credibility. Uberall solves this by distributing verified, consistent information in real time.
For agencies using GoHighLevel, Uberall integration means you no longer need a separate platform for listings management. You manage everything inside your CRM—clients, campaigns, and now their local visibility—all in one place.
Key Benefits of Uberall Integration in GoHighLevel
1. Centralized Control
Manage all client listings from one dashboard. No more logging into 50 different platforms. Update a business phone number once in GoHighLevel, and it syncs across every connected directory instantly.
2. Real-Time Consistency
Uberall monitors your clients' listings in real time. It flags inconsistencies, duplicate listings, and citation issues across the web. You catch problems before they harm rankings.
3. Multi-Location Support
For agencies managing franchises or multi-location businesses, Uberall scales effortlessly. Add 10 locations, 100 locations—each gets the same consistent management and monitoring.
4. Local SEO Performance
Consistent, accurate listings are a major local SEO ranking factor. Clients see improved visibility in Google Maps, local search results, and directory platforms. This directly translates to more foot traffic and phone calls.
5. Client Reporting
Uberall integrates directly into your GoHighLevel client dashboards. Show clients exactly where their information appears, review scores, and performance metrics. Transparency builds trust and justifies your service fees.
Uberall vs. Yext: Which Listings Engine Should You Choose?
GoHighLevel offers two primary listings engines: Uberall and Yext. Both are powerful, but they serve different needs and price points.
Uberall is ideal if you want:
- Lower entry costs for agencies scaling quickly
- A straightforward, intuitive interface
- Solid coverage across 100+ directories globally
- Integration that feels native to GoHighLevel
Yext is ideal if you need:
- Maximum directory coverage, especially for niche verticals
- Advanced reporting and analytics
- Premium support and SLAs
- Enterprise-level features for large agencies
💡 Pro Tip
For most agencies, Uberall is the better starting point. It's more affordable, easier to learn, and handles 90% of local SEO needs. If your clients are national enterprises or have complex multi-location requirements, consider Yext after you've mastered Uberall.
This is built into GoHighLevel. Try it free for 30 days →
Step-by-Step: How to Set Up Uberall in GoHighLevel
Step 1: Access the Listings Engine Settings
Log into your GoHighLevel account with admin credentials. Navigate to Settings → Integrations → Listings Engine. You'll see options to select between Uberall and Yext. Click Uberall to activate it as your primary listings platform.
Step 2: Authenticate Your Uberall Account
You'll need a Uberall account. If you don't have one, create it on Uberall.com. Once created, return to GoHighLevel and click Connect Uberall. You'll be prompted to authorize the integration. GoHighLevel needs permission to sync your client listings to Uberall's network. Grant these permissions and confirm.
Step 3: Configure Your Team and Permissions
Decide which team members on your account can manage listings. Go to Settings → Team → Roles & Permissions and assign listing management access. You can restrict this to senior staff or allow all team members—it's your call.
Step 4: Set Up Your Listings Account Template
Before adding clients, configure your default settings. Go to Listings → Settings and define:
- Primary directory (usually Google My Business)
- Supported directories for your region
- Notification preferences for listing changes
Configuring Your First Client Listing
Step 1: Create or Select a Client in GoHighLevel
Open your CRM and find the client you want to set up with Uberall listings. Click into their profile and look for the Listings tab.
Step 2: Enter Business Information
Fill in the client's core business data:
- Business name (exactly as it should appear)
- Address (street, city, state, ZIP)
- Phone number
- Website URL
- Business category/industry
- Business hours
Step 3: Connect Google My Business (Optional But Recommended)
If your client has an existing Google My Business listing, you can connect it directly in GoHighLevel. Click Connect GMB and follow OAuth authentication. This pulls in existing information and prevents duplicate listings.
Step 4: Select Distribution Directories
Choose which directories Uberall should push the listing to. For most local businesses, start with the essentials: Google, Yelp, Facebook, Apple Maps, Bing. You can expand later based on industry—real estate agents might add Zillow, medical practices might add Healthgrades.
Step 5: Add Media (Photos and Logo)
Upload a high-quality business logo and photos. These appear across listings and boost visual appeal. Use professional images—blurry photos or generic stock images hurt credibility.
Step 6: Submit for Distribution
Review all information for accuracy. Once you click Publish Listings, Uberall distributes the data across selected directories. This typically takes 24–72 hours to fully propagate.
Managing and Optimizing Listings Post-Setup
After your listings go live, ongoing management is key to sustained local SEO success.
Monitor Consistency
Check the Uberall dashboard weekly for consistency alerts. Uberall flags when information differs across directories. Fix inconsistencies immediately—they hurt rankings and confuse customers.
Update Proactively
When clients change hours, phone numbers, or addresses, update them in GoHighLevel first. Uberall syncs the change across all directories automatically. Never update directly in individual directories—this creates conflicts.
Respond to Reviews
Uberall integrates review management. Encourage clients to respond to customer reviews across Google, Yelp, and Facebook. Review engagement boosts local SEO and customer trust.
Pull Performance Reports
Uberall provides analytics on how often listings appear in searches and clicks they generate. Pull monthly reports and share with clients. This demonstrates ROI for your services.